Photography

In 2017, I began working as the in-house photographer for two well-established brands: Embroidery Library and Urban Threads. This role involved brainstorming ideas, designing lighting, and creating staging to effectively capture the texture, color, and overall aesthetic appeal of embroidered products, ensuring optimal visual representation to attract customers.

The photographs were primarily intended for use in newsletters or on websites. Each image was meticulously captured with multiple cropping options to ensure smooth integration with superimposed elements or accompanying text

Photography transitioned into a significant aspect of my professional life. I discovered a genuine passion for it and aspire to pursue further knowledge and skills in the field.

Creative Direction | Staging | Photography | Editing

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